Dido Group which has been serving for ready to wear sector was founded in 1983. In the year of 2000, Dido Group launched the AVVA brand which was created and licensed by itself. Having an assertive entrance to the fashion world by giving a new insight to man wearing, AVVA created a different fashion language for the men who loves wearing can express their soul with thanks to its young, sophisticated, up-to-date concept having a style in very short time. AVVA brand became one of the most important brands of Turkish textile sector with its genuine designs and sense of quality which introduce the world fashion to Turkey and the Turkish fashion to the world as well